How to Tailor Your CV to Land Your Dream Job

Your CV is more than just a list of jobs and qualifications—it’s your personal marketing tool. Recruiters and hiring managers often spend less than 10 seconds scanning a CV before deciding whether to move forward. The key to standing out? Tailoring your CV to the specific role you’re applying for.

In this blog, we’ll walk you through practical steps to make your CV more impactful and job-specific so that it gets noticed for all the right reasons.

1. Study the Job Description Carefully

Before you start updating your CV, read the job description line by line. Highlight the keywords, skills, and qualifications the employer is asking for.

For example, if the role mentions “project management, stakeholder communication, and budget control”, make sure these terms appear in your CV—assuming you have the experience to back them up.

Pro tip: Many companies use Applicant Tracking Systems (ATS) to filter CVs. Matching keywords increases your chance of passing this first stage.

2. Align Your Profile or Summary

Your CV profile (or personal statement) is the first thing an employer will read. Instead of using a generic summary, tailor it to the role.

  • Generic: “Experienced professional seeking a challenging role.”

  • Tailored: “Project manager with 5+ years’ experience delivering complex infrastructure projects on time and within budget, now seeking to bring expertise in stakeholder management.”

A tailored profile instantly shows the reader you’re a strong fit.

3. Prioritize Relevant Experience

When listing your work history, emphasize responsibilities and achievements that match the role you’re applying for. Use bullet points and make them results-driven.

  • Instead of: “Responsible for managing a team.”

  • Try: “Led a team of 8 engineers to deliver a £2M renewable energy project 3 weeks ahead of schedule.”

This demonstrates your value in a measurable way.

4. Showcase Key Skills Strategically

Most CVs have a “Skills” section—but avoid cramming in every skill you can think of. Instead, choose 5–7 core skills that are directly relevant to the job description.

For example, if applying for a Sales Manager role, focus on:

  • B2B Sales Strategy

  • CRM Management

  • Negotiation & Closing

  • Client Relationship Building

  • Team Leadership

This makes it easier for recruiters to immediately see that you tick the boxes.

5. Tailor Education and Certifications

If you have multiple qualifications, highlight the ones most relevant to the role. For instance:

  • Applying for a project management role? Put your PRINCE2 or PMP certification upfront.

  • Applying for a technical role? Showcase your specialized training or software certifications.

This keeps your CV focused and targeted.

6. Keep It Concise and Structured

Recruiters are busy—so keep your CV to 2 pages maximum (unless you’re in academia or a highly technical field). Use a clear structure with headings, bullet points, and plenty of white space.

Quick checklist for formatting:

  • Professional font (Calibri, Arial, or similar)

  • Consistent layout for dates and job titles

  • No long paragraphs—stick to short, punchy bullet points

7. Customize for Every Application

Yes, it takes more time, but tailoring your CV for each role dramatically increases your chances of success. Even small adjustments—like changing your profile, highlighting different achievements, or reordering skills—can make a huge difference.

Think of it this way: sending out one tailored CV is often more effective than sending out ten generic ones.

Ready to take your CV to the next level? Start tailoring today, and let BrightDor help you find the right job.

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